LG OLED77B42LA 77" B4 OLED 4K Smart TV

Name: LG OLED77B42LA 77" B4 OLED 4K Smart TV
Brand: LG Electronics
SKU: 1000026112
Price: 1499.00 GBP

£1,499

£2,299 Save £800

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55" 65" 77"

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£1,499

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LG OLED77B42LA 77" B4 OLED 4K Smart TV

£1,499

RRP £2,299

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With the LG OLED77B42LA 77 Inch 4K OLED TV, enjoy breathtaking visuals, immersive audio, and smart features. Featuring the Alpha 8 AI Processor, AI Super Upscaling, 100% Colour Fidelity & Volume and more, this television delivers the very best picture quality straight to your home. Plus, with Dolby Atmos, Virtual 11.1.2ch Surround Sound and Adaptive Sound Control, you can enjoy immersive multidimensional audio from all directions, optimised to sound its best.

Alpha 8 AI Processor: Experience lifelike detail, faster performance, and improved graphics courtesy of the powerful processor.
100% Colour Fidelity & Volume: Enjoy richer, more vibrant, and realistic colours and shades which will leave you in awe.
AI Super Upscaling: Finetunes resolution using AI Noise Reduction and AI Super Resolution for detailed and realistic content.
Dolby Atmos: Experience multidimensional, immersive audio from all directions which will captivate you.
Ultimate Gaming Suite: Includes AMD FreeSync Premium, G-SYNC compatibility, 120Hz Mode, and VRR for smoother gameplay.
webOS24: Enjoy a customised TV experience with a range of smart features, including My Profile and more.

Introducing the LG OLED77B42LA 77 Inch 4K OLED TV - a television that perfectly combines modern and stunning design with advanced television features.

The LG B4 77 Inch OLED TV features the Alpha 8 AI Processor, which adds transformative, lifelike detail, offering faster performance and improved graphics. Its cutting-edge AI Super Upscaling finetunes the resolution using AI Noise Reduction and AI Super Resolution, bringing your content to a new level of detail and realism. Plus, enjoy perfect blacks with the Endless Contrast feature, which delivers the deepest blacks and the brightest whites for striking contrasts. With 100% Colour Fidelity & Volume, every hue and shade are shown to their full potential- richer, more vibrant, and more realistic.

The LG OLED77B42LA also features AI Sound Pro, which is the ultimate suite of AI features for the best audio quality at home. The Virtual 11.1.2ch Surround Sound provides immersive, enveloping sound, while the Dynamic Sound Booster and AI Processor Refinements add a powerful boost. Adaptive Sound Control balances your audio in real-time according to the genre, making characters' voices clearer and music more beautiful and intense. Plus, with Dolby Atmos technology, the LG B4 77 Inch TV delivers multidimensional, immersive audio from all directions.

The LG B4 77 Inch TV also features webOS24, so you can enjoy a TV that is truly yours, thanks to its range of features. The AI Picture Wizard creates a picture tailored to your visual taste from 85 million possibilities and saves it to your profile with My Profile, ensuring every user can watch in their unique way. AI Concierge provides personalised content recommendations based on your voice search history. My Profile remembers all your settings and preferences, offering each user a unique experience.

For gamers, the LG TV's ultimate gaming feature suite includes AMD FreeSync Premium, G-SYNC compatibility, 120Hz Mode, and VRR for smoother gameplay. The Game Optimiser and Game Dashboard allow you to change settings without pausing, so you can enjoy continuous and uninterrupted gaming action. Additionally, GeForce NOW lets you play games from a vast library instantly, with no downloads required.

General Information

Model Number OLED77B42LA
Colour Black
Package Weight 33.5 kg
Free Delivery
Smart TV
Energy Rating
Price Match
Screen Size 77"

Warranty

Manufacturers Warranty - Parts 5 Years
Manufacturers Warranty - Labour 5 Years

Others

VESA Size 300 x 200
Warranty 5 Years
Screen Mirroring

Display / Technology

TVs For Gamers
Operating System WebOS
Refresh Rate
Refresh Rate: How many new frames a screen can generate per second - the higher the number the smoother your viewing.
120Hz
Dolby Audio Dolby Atmos
Screen Technology OLED
Organic Light-Emitting Diode: Individual pixels create true blacks, vibrant colours and unparrelleled contrast creating the perfect viewing experience.
HDR
High Dynamic Range: Allows your screen to display a wider range of colour tones presenting an expanded contrast range between the brightest and darkest parts of the scene. This improvement in contrast produces more lifelike images on your screen!
HDR10
Resolution 4K Ultra HD
4K Ultra HD: The most popular screen resolution capable of producing truly stunning images with a resolution of 3840 x 2160 for over 8 million pixels - more than double of tradtional Full HD TVs